Tag: Porsche 911
Given Porsche's success today, it's easy to forget the company was on the verge of bankruptcy back in the early 1990s. In fact, Porsche's annual sales had fallen from over 50,000 units in 1986 to 14,000 in 1993, and only 3,000 of those sales were in the U.S. Among the chief causes for this decline were a faltering U.S. economy and Porsche's bloated production process. The latter of which was steadily driving prices higher at the worst possible time.